Australia Towers

Sydney Olympic Park's first residential development

Australia Towers marks the first step in the transformation of Sydney Olympic Park into a residential community. It was Rare's task to take the Sydney Olympic Park proposition and create a campaign targetting residential buyers and investors. The Australia Towers campaign proved to be a monumental success, with a vast number of apartments presold within the first few weeks of launch.

Scope of Works

  • Branding
  • Display Suite
  • Brochure
  • Website
  • Advertising
  • Copywriting
  • Direct Mail
  • DVD
  • Floorplans
  • Photography
  • Signage
  • Stationery
  • Storefront
  • Visualisation
  • Branding
  • Display Suite
  • Display Suite
  • Website