70% stage one apartments sold on launch day.
Eighty-Eight in St Leonards has again proven that with the right product, strategy and promotion exceptional results remain possible in this market. The $1.6bn centrepiece of St Leonards’ urban transformation, Eighty-Eight by JQZ opened to market on Sunday, with hundreds lining up to secure their place in this iconic project. By the end of the day, 70 per cent of the stage one release was sold.
JQZ’s brief was to create a brand experience and sale environment on par with the best in Australia. High end marketing collateral, bespoke joinery and leading edge display technology all worked together seamlessly to communicate the project vision and educate purchasers. Rare are proud to contribute to JQZ’s vision for the development of this iconic site which will set the benchmark for the North Shore area in terms of quality and design.
Upon completion, set for 2020, the site will boast spectacular Sydney Harbour views with one, two and three-bedroom apartments, as well as five 5-bedroom penthouses with private lifts. Designed by leading Australian architects PTW, Eighty-Eight will feature a 30,000 sqm combined commercial and retail space, and will connect the future St Leonards open-air civic plaza, which will expand over the neighbouring railway line.